Marketing Is An Important Role On American Lives - 1501 Words

When it comes to marketing, people have diverse opinion about marketing but most people define the marketing as â€Å"Marketing is the activity, set of institution, and procedures for creating, communicating, delivering, and exchanging offerings that have value for customers, partners, and society at large.† However, marketing plays an important role on American lives due to the community they belong to. We live in market oriented world where almost everything has its price. The market functions base on the need of the people, and cover both rich and poor societies. therefore, every community has been treated per their living standards. Marketing is the process by which companies create customer interest in products or services. Big companies spend millions of dollars on marketing to promote their products therefore, they use different marketing approaches and strategies. They send to many ads via mails, emails, and social media every day to encouraged people for buying their products. While as a consumer, it is hard to ignore all these advertisements since most of them put a lot of cool products or either nice offers which feel worthy buying it. For example, fast food companies mostly target families with children by sending promo coupons such as buy one get one free, or prize down, etc. This considered to be a good deal for some of the families while other talks about its endemic problems, such as being unhealthy, increases overweight in children and adults, destroyShow MoreRelatedThe Impact Of Diversity On Strategic Marketing1556 Words   |  7 PagesThe impact of diversity in strategic marketing in today’s society has increased in the American population. Before we get in depth with this let’s find out what is diversity marketing according to (diversity marketing) Customers in different cultures have different values, experiences, expectations, and ways of interacting. Even within a culture, such differences will be apparent between di fferent subgroups not just ethnicity, but also age, gender, profession, religion, family size, physical environmentRead MoreObesity : American Culture : Obesity997 Words   |  4 PagesMark Loftus Prof. Downie ENG 102 21 February 2016 Obesity in American Culture Obesity plays an undeniable role in today s culture. Many factors such as increased meal size, food being advertised more often, lack of physical activity required for jobs, technology becoming a necessity in everyday life hindering activity, and unhealthy food being available at almost every corner of the streets. Ethnic backgrounds also play a role in obesity. Growing up I dealt with being overweight and had toRead MoreMarketing Of A Good Cash Flow973 Words   |  4 Pages Marketing plays an important part in successful business undertakings role. The way one markets one’s business will determine one’s level of success or failure process. The major factor to successful marketing is to know the customers’ demands, supplies, and mindset. They are the ones to determine whether one stays in business. Look for ways to gather as much insight and suggestions from customers in positive situations as much as possible. Ask for their advice, problems, and insights in everyRead MoreTechnology and Marketing Essay812 Words   |  4 PagesTechnology and Marketing In 20/20 Vision, future consumers were described as sophisticated consumers who are educated, wired professionals with some significant disposable income. Technology, including the Internet, will continue to play important roles in their lives. As consumers, these people will have a lot of power. Information will be available to them from a variety of sources, and it is likely that these individuals will use these sources. Elderly Americans will make up a huge partRead MoreMarketing Strategy For Market Products Internationally920 Words   |  4 Pageswith the target market and successfully market products internationally, it is important for a company to know the market, recognize cultural values, localize the marketing campaign, and take into consideration the language barriers. One of the most important factors for a company to market products internationally is knowing the international market. According to the textbook, â€Å"companies engaging in international marketing must carefully analyze the major environmental factors of each market in whichRead MoreThe Driving Force Behind A Company s Financial Success Essay1251 Words   |  6 Pagesmarket itself. Marketing goes beyond selling of a product. It involves â€Å"building strong brands and a loyal customer base intangible asset that contributes to the value of a firm† (Kotler Keller, 2012). The American Marketing Association, defined marketing as â€Å"Marketing is an activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers† (Kotler Keller, 2012). Since marketing plays such a vital role in a business successRead MoreMarketing Strategy For The Pet Food Store Essay1080 Words   |  5 Pagesfocus its marketing strategy for the small and medium size dogs, along with a line for felines. â€Å"Only Natural Pet Food† targets people with active lifestyle make it a great choice for the new line of pet food, this new line will appeal to individuals that have a healthier lifestyle and want to extend it to their pets. Launching the marketing campaign for Only Natural Pet Food the company will use SWOT an acronym for strength, weaknesses, opportunities, and threats for the best marketing strategyRead MoreCase Study : Pet Food Store Essay1069 Words   |  5 PagesResponding to this demanding growth and increasing competition. The pet food will focus its marketing strategies for the small and medium size dogs, along with a line for felines. â€Å"Only Natural Pet Food† targets people with active lifestyle make it great choose for the new line of pet food, this new line will appeal to individuals that have a healthier lifestyle and want to extend it to their pets. Launching the marketing campaign for Only Natural Pet Food the company will use SWOT analysis for the bestRead MoreConsummer Psychology and Marketing Communication971 Words   |  4 PagesPsychology and Marketing Communication Message Consumer Psychology and Marketing Communication: A view to Concepts and Drives PSY322 February 27, 2013 Abstract This essay will discuss the definition of consumer psychology, and will describe the psychological concepts and their importance in developing a successful marketing communication message. It will further explain the relationship between consumer psychology and marketing communications. Consumer Psychology and Marketing Communications:Read MoreEssay about Mary Pauls Letters951 Words   |  4 Pagesmovements reformed American society. Mary Paul, once just a normal girl from Vermont, led a life that was shaped by the changes of the 1800s. The information gathered from Mary Pauls letters to her father make it clear that Marys life experiences turned her into anything but an average woman. However, in the scope of the economic and cultural reforms of the nineteenth century, Mary Paul represents the average American. Before the Marketing Revolution, women had a very limited role in society. They

Viet Free Essays

Today, the process of globalization has created relationships with other countries. To communicate with other countries need a common language. English has become the most popular language and binds people. We will write a custom essay sample on Viet or any similar topic only for you Order Now * Language is an important part of human life + Language shows the development of human. + Through language human can communicate, exchange information and convey experiences. + show feeling and save information + help to develop mind * English is the most common language in the world. + many countries use English as their mother tongue essay writers online. many countries choose English to teach at school as foreign language + The Industrial Revolution that began in England and spread to other countries. English was spread, too. + know English you can communicate with many people in over the world + through English, people can study about cultural, traditional, law, history of other countries. + make friend and study at someone in other country. +set of economic and diplomatic relation uith the countries of the world. + break the language barrier So, try to learn english better: study more vocabularies, gramma, practise english skill. English has made the greatest contribution to the promotion of better understanding Which language do you think has made the greatest contribution to the promotion of better understanding among the people of the world? The human race is divided by a multiplicity of languages, many of which have come to play an important part in the affairs of the world. A little reflection reveals that the importance of a language is associated mainly with the ideas and knowledge it contains. The more ideas a language can convey to the people of the world, the more it will be used by people everywhere. Thus, the language that is used most extensively is the language that makes the greatest contribution to human progress and mutual understanding between people. It cannot be denied that today the most widely used language is the English language. There are few countries in which this language is not understood or used. Even the countries which preached hatred for everything English, including the English language, during their struggle for  independence  from British rule such as India, found it difficult to dispense with this language after they became independent. Therefore, they not only continued to use English in all spheres of public activity but also began to encourage the use and study of the English language as means of achieving national progress and unity. These efforts on the part of the various countries of the world convey an idea of the importance of the English language. It would be instructive, however, to consider the reason for the extensive use of the English language. One of the reasons is that several countries in the world have been occupied mainly by immigrants from England such as the United States of America, Australia and New Zealand. It is therefore not surprising that the people of such countries have continued to use the English language, though they have severed their independent status, for one cannot discard one’s language easily. Another reason is that, in the course of history, a large number of countries throughout the world came directly under British rule, where English was made the main language for administrative, commercial and all other purposes. As the leading colonial power in the world, England has indeed exerted a profound influence on the affairs of the world, though its colonial possessions are rapidly becoming independent one after the other. Concomitantly, the English language too has come to play a leading role in international communication. Thus, many people whose native language is not English have studied English and become more conversant with English than with their own languages. This is especially true with the leaders of the people to whom English is a foreign language. As a result, the English language is used by them not only in the administration of their countries but also in all their institutions of higher learning. The most important reason for the pre-eminence of the English language, however, is that it is the source of all knowledge. The Industrial Revolution that began in England and spread to other countries revealed the English genius for invention. Even the political and social institutions of England, which were affected tremendously by the Industrial Revolution, have evoked the admiration of all countries. The knowledge, ideas, experiences and profound thoughts of the English people have made a deep impression on the minds of the people of other countries. Innumerable books have been written in the English language on all branches of study, and such is the thirst of English scholars for knowledge and their desire to communicate it, that they have even translated books of great value from other language to English for the benefit of all. Writers of other nationalities too have written a great number of books in English and made a substantial contribution to the enrichment of the English language. As a result of all these efforts, the English language has become the main avenue to the greatest storehouse of information. Therefore, people everywhere have developed a special respect for the language and they continue to learn it with avidity. As the English language is used so extensively, it is mainly in this language that the people of the world communicate with and understand one another. No other language has such a wide appeal. In my opinion, it is the English language that has made the greatest contribution to the promotion of the better understanding among the people of the world. NEW WORDS: 1. multiplicity (n): vo s? 2. mutual (adj): qua l? i, l? n nhau 3. preach (v): ch? truong, thuy? giao 4. immigrant (n) : ngu? i nh? p cu 5. connexion (n) : m? i quan h? 6. discard (v) : v? t b? , th? i h? i 7. administrative (adj) : (thu? c) hanh chinh 8. commercial (adj) : (thu? c) thuong m? i 9. concomitantly (adv) : di doi v? i, d? ng th? i 10. pre-eminence (n) : suu vi? t hon h? n 11. evoke (v): g? i len 12. innumerable (adj) : vo s? 13. substantial (adj) : l? n lao, dang k? , quan tr? ng 14. avidity (n ) : s? khat khao 15. appeal (n) : s? h? p d? n Anh da co nh? ng dong gop l? n nh? t vao vi? c thuc d? y s? hi? u bi? t t? t hon Ngon ng? ma b? n co nghi r? ng da co nh? g dong gop l? n nh? t vao vi? c thuc d? y s? hi? u bi? t t? t hon gi? a nh? ng ngu? i c? a th? gi? i? Loai ngu? i du? c chia m? t da d? ng c? a ngon ng? , nhi? u trong s? do da d? n d? dong m? t vai tro quan tr? ng trong cac v? n d? c? a th? gi? i. M? t s? ph? n anh it cho th? y t? m quan tr? ng c? a m? t ngon ng? co lien quan ch? y? u v? i nh? ng y tu? ng va ki? n th? c trong do. Nh? ng y tu? ng hon m? t ngon ng? co th? truy? n d? t cho ngu? i dan tren th? gi? i, cang co nhi? u no s? du? c s? d? ng b? i nh? ng ngu? i ? kh? p m? i noi. Nhu v? y, ngon ng? du? c s? d? ng r? g rai nh? t la ngon ng? ma lam cho s? dong gop l? n nh? t d? i v? i s? ti? n b? c? a con ngu? i va hi? u bi? t l? n nhau gi? a con ngu? i. No khong th? ph? nh? n r? ng ngay nay cac ngon ng? du? c s? d? ng r? ng rai nh? t la ti? ng Anh. Co r? t it q u? c gia ma ngon ng? nay khong hi? u ho? c s? d? ng. Ngay c? cac nu? c ma rao gi? ng long cam thu cho t? t c? m? i th? ti? ng Anh, bao g? m c? ngon ng? ti? ng Anh, trong cu? c d? u tranh gianh d? c l? p kh? i ach th? ng tr? c? a Anh nhu ? n D? , th? y kho khan d? phan chia v? i ngon ng? nay sau khi h? da tr? thanh d? c l? p. Do do, h? hong ch? ti? p t? c s? d? ng ti? ng Anh trong m? i linh v? c c? a ho? t d? ng cong c? ng nhung cung b? t d? u khuy? n khich vi? c s? d? ng va nghien c? u v? ngon ng? ti? ng Anh lam phuong ti? n d? d? t du? c ti? n b? t? c va th? ng nh? t. Nh? ng n? l? c tren m? t ph? n c? a cac qu? c gia khac nhau tren th? gi? i chuy? n t? i m? t y tu? ng v? t? m quan tr? ng c? a ngon ng? ti? ng Anh. No s? la giao hoa, tuy nhien, xem xet cac ly do cho vi? c s? d? ng r? ng rai c? a ngon ng? ti? ng Anh. M? t trong nh? ng ly do la m? t s? qu? c gia tren th? gi? i da b? chi? m dong b? i ch? y? u la ngu? nh? p cu t? nu? c Anh nhu Hoa K? , Uc va New Zealand. Do do, khong ng? c nhien khi ngu? i dan nu? c nay da ti? p t? c s? d? ng ngon ng? ti? ng Anh, m? c du h? da c? t d? t tinh tr? ng d? c l? p c? a h? , cho ngu? i ta khong th? lo? i b? ngon ng? m? t cach d? dang. M? t ly do khac la, trong qua trinh l? ch s? , m? t s? lu? ng l? n cac qu? c gia tren kh? p th? gi? i da tr? c ti? p du? i s? cai tr? c? a Anh, noi ma ti? ng Anh da du? c th? c hi? n ngon ng? chinh cho hanh chinh, thuong m? i va t? t c? cac m? c dich khac. Nhu s? c m? nh thu? c d? a hang d? u tren th? gi? i, Anh da th? s? t? o du? c m? t ? nh hu? ng sau s? c d? n cac v? n d? c? a th? gi? i, m? c du thu? c d? a c? a no nhanh chong tr? thanh d? c l? p sau khi khac. D? ng th? i, ti? ng Anh cung da d? n d? dong m? t vai tro hang d? u trong giao ti? p qu? c t?. Vi th? , nhi? u ngu? i ma ti? ng m? d? khong ph? i la ti? ng Anh da h? c ti? ng Anh va tr? thanh th? o hon v? i ti? ng Anh hon v? i ngon ng? c? a h?. Di? u nay d? c bi? t dung v? i cac nha lanh d? o c? a nh? ng ngu? i ma ti? ng Anh la m? t ngon ng? nu? c ngoai. K? t qu? la, cac ngon ng? ti? ng Anh du? c s? d? ng b? i chung khong ch? rong chinh quy? n c? a cac qu? c gia c? a h? ma con trong t? t c? cac t? ch? c c? a h? v? h? c t? p cao hon. Ly do quan tr? ng nh? t cho s? uu vi? t c? a ngon ng? ti? ng Anh, tuy nhien, la no la ngu? n g? c c? a t? t c? ki? n th? c. Cu? c cach m? ng cong nghi? p b? t d? u ? Anh va lan sang cac nu? c khac cho th? y thien tai ti? ng Anh cho sang ch?. Ngay c? nh? ng th? ch? chinh tr? va xa h? i c? a nu? c Anh, ma da b? ?nh hu? ng m? nh b? i cu? c cach m? ng cong nghi? p, da khoi d? y s? ngu? ng m? c? a t? t c? cac nu? c. Ki? n th? c, y tu? ng, kinh nghi? m va suy nghi sau s? c c? ngu? i dan Anh da th? c hi? n m? t ? n tu? ng sau s? c trong suy nghi c? a ngu? i dan cac nu? c khac. Vo s? sach da du? c vi? t b? ng ngon ng? ti? ng Anh tren t? t c? cac nganh nghien c? u, va nhu v? y la con khat c? a cac h? c gi? Anh bi? t va mong mu? n truy? n d? t no c? a h? , r? ng h? th? m chi con d? ch cu? n sach co gia tr? l? n t? ngon ng? khac ti? ng Anh cho cac l? i ich c? a t? t c?. Nha van c? a cac dan t? c khac cung da vi? t m? t s? lu? ng l? n cac cu? n sach b? ng ti? ng Anh va co dong gop dang k? cho vi? c lam giau ngon ng? ti? ng Anh. La k? t qu? c? a t? t c? nh? g n? l? c nay, ti? ng Anh da tr? thanh con du? ng chinh d? cac kho l? n nh? t c? a thong tin. Do do, m? i ngu? i ? kh? p m? i noi da phat tri? n m? t s? ton tr? ng d? c bi? t cho ngon ng? va h? ti? p t? c tim hi? u no v? i s? khao khat. Nhu ngon ng? ti? ng Anh du? c s? d? ng r? t r? ng rai, ch? y? u la trong ngon ng? nay la ngu? i c? a th? gi? i giao ti? p va hi? u nhau. Khong co ngon ng? khac co m? t khang cao r? ng. Theo y ki? n c? a toi, no la ngon ng? ti? ng Anh ma da co nh? ng dong gop l? n nh? t vao vi? c thuc d? y s? hi? u bi? t t? t hon trong nhan dan tren th? gi? i. How to cite Viet, Papers

Financial Analysis of the Wonderland-Free-Samples for Students

Question: Discuss about the Financial Analysis of the Wonderland Construction Supplies. Answer: Introduction The financial statements of any company help in ascertaining the financial position and the financial performance of the company. In the given case, the financial statements of the Wonderland Construction Supplies have been discussed and analysed for the year ending 30th of June 2017. At first, the financial statements have been discussed with regard to the balances of each and its respective relation to other item. Secondly, the accounting ratios including the current ratio and others have been calculated and discussed and compared with the competitors. Thirdly, the method adopted for the calculation of the depreciation and methods thereof have been discussed along with the advantages and disadvantages. Similarly in the fourth section, inventory valuation methods have been detailed and its likely impact on the financial statements. At the end the internal control measures have been listed and detailed. The report has then ended up with the appropriate conclusion summarizing the whol e study. financial Analysis financial Statements The financial statement consists of three major statements balance sheet, income statement and the statement showing changes in equity (Kothari and Ball, 2014). The balance sheet of the company depicts that the company has the net assets of $62420 and has zero noncurrent liabilities. The income statement of the company depicts that the company has incurred the net loss of $5580 for the period ending 30th of June 2017 and has gross profit of $20664. The equity movement statement shows that the no additions have been made in the equity. Only deductions have been made as drawings and loss (Subramanyam and Wild, 2009). FINANCIAL STATEMENTS Income Statement 1st July 2016 to 30th June 2017 $ REVENUE: Sales Revenue $ 69,120.00 Discount Received $ 500.00 Total Revenue $ 69,620.00 Cost of Goods Sold $ 48,956.00 Gross Profit $ 20,664.00 EXPENSES: Advertising Expense $ 1,500.00 Bad Debts expense $ 116.00 Dep - Furniture $ 1,836.00 Discount Allowed Expense $ 940.00 Wages Expense $ 5,152.00 Supplies Expense $ 365.00 Inventory Loss $ 680.00 Rent Expense $ 13,200.00 Insurance Expense $ 2,455.00 TOTAL EXPENSES $ 26,244.00 Net Profit or Loss -$ 5,580.00 Balance Sheet as at 30th June 2017 $ Current Assets: Cash at Bank $ 61,442.00 Accounts Receivable $ 2,321.00 Provision for Doubtful Debts -$ 116.00 $ 2,205.00 Supplies $ 155.00 Inventory $ 8,404.00 Prepaid Insurance $ 818.00 Prepaid rent $ - GST Paid $ 8,144.91 Total Current Assets $ 81,168.91 Non-current Assets: Furniture at cost $ 6,119.09 Less : Accumulated Depreciation -$ 1,836.00 $ 4,283.09 Total Non-current Assets $ 4,283.09 Total Assets $ 85,452.00 Current Liabilities: Accounts Payable $ 13,844.00 GST Collected $ 6,912.00 PAYG Tax Payable $ 312.00 Wages Payable $ 1,964.00 Total Current Liabilities $ 23,032.00 Non-current Liabilities: Total Non-current Liabilities $ - Total Liabilities $ 23,032.00 NET ASSETS $ 62,420.00 Owners' Equity: A Wonderland, Capital $ 62,420.00 Total Owners' Equity $ 62,420.00 Equity Statement 30th June 2017 $ Beginning Equity add Capital contributions $ 70,000.00 Less: Drawings -$ 2,000.00 Less: Loss -$ 5,580.00 Ending Equity $ 62,420.00 Financial Ratios Current Ratio The current ratio is calculated by dividing the current assets by the current liabilities. As per the industry norms, the minimum current ratio shall be 1.30 to 1.50. As the company has the current ratio of 3.52, which depicts that the company has the high liquidity position (Deakin, 2016). On comparing the current ratio with that of the competitors operating in the same industry, the company is in the good position. The competitors level for the current ratio is 1.50 to 2.70 but the company has crossed the maximum level and thus the company has the high liquidity position. Gross Profit Ratio The gross profit ratio is calculated by dividing the gross profit figure by the sales revenue figure. Higher the gross profit, higher is the trade margin that the company earns. In the given case, the company has earned the gross profit of 29.90 % (Watson, Shrives and Marston, 2002). The competitors level of gross profit is between the 38% and 43%. The company has not even crossed the minimum level and thus is not operating the functions in good manner. S. No Particulars Amount ($) Ratios 1 Current Ratio Current Assets $ 81,168.91 Current Liabilities $ 23,032.00 3.52 2 Gross Profit Ratio Gross Profit $ 20,664.00 Sales Revenue $ 69,120.00 29.90 Depreciation There are two methods available for depreciating the assets. One is straight line method and second is reducing balance method. Under the straight line method, the equal amount of depreciation is charged over the useful life of the asset whereas in the latter method, the depreciation is charged on the closing balance at the specified percentage. The major difference is that the net carrying amount under former method will be zero but in the latter method it can never be equal to zero. Inventory The other method of inventory valuation is the First in First out (FIFO). It measures the closing stock at the value of the recent purchase price of the item and thus will have the value of inventory depending upon the market conditions. Internal Control Mechanisms The company shall put in place the system for the following: The valuation of the inventory and the physical verification on the periodical basis. Daily update on the cash and bank position Reconciliation of the bank balance on daily basis. Proper calculation of the depreciation, etc. Conclusion To conclude the report, each item of the financial statements plays the very important role in the functioning of the company. The company shall manage all its working in such manner that the results shall be in parlance with the market conditions and the results quoted by the competitors. It is recommended to put in place the system which can manage and reduce the risk of any discrepancies. List Of References Deakin, E.B.,(2016), Distributions of financial accounting ratios: some empirical evidenceThe Accounting Review,51(1), pp.90-96. Kothari, S.P. and Ball, R., (2014), Financial statement analysis, Mcgrew-Hill Companies. Subramanyam, K.R. and Wild, J.J.,( 2009),Financial statement analysis. McGraw-Hill. Watson, A., Shrives, P. and Marston, C., (2002), Voluntary disclosure of accounting ratios in the UK, The British Accounting Review,34(4), pp.289-313.